The short version
- LeadFilter scores your Meta ad leads and can call them with an AI agent on your behalf.
- Only have the agent call people who enquired with you and agreed to be contacted.
- Calls are recorded, and anyone who asks not to be called again is not called again.
- AI can make mistakes, so review important leads yourself.
1. Who we are
These Terms of Service (“Terms”) govern your use of LeadFilter at leadfilterai.in (the “Service”). The Service is operated by Vedant Enterprise, a sole proprietorship registered in India (Udyam registration UDYAM-UP-28-0215468), based in Noida, Uttar Pradesh (“LeadFilter”, “we”, “us”).
By creating an account or using the Service, you agree to these Terms. If you use the Service on behalf of a business, you confirm that you are authorised to accept these Terms for that business, and “you” means you and that business.
2. What LeadFilter does
LeadFilter helps businesses that run Meta (Facebook and Instagram) lead ads find their genuine leads faster. Depending on how you set it up, the Service:
- collects leads from your Meta Instant Forms, or from a LeadFilter lead form that your ads link to;
- scores each lead using AI, based on the qualification questions you set up;
- can call your leads using an AI voice agent that speaks on behalf of your business, asks your qualification questions and records the outcome;
- shows leads, scores, call recordings and transcripts in your dashboard, and can send you alerts; and
- sends lead-quality signals to your own Meta dataset through the Conversions API, so Meta can learn which leads are genuine.
3. Accounts and free trial
- You must be at least 18 years old and give accurate information when you sign up.
- You are responsible for keeping your login details safe and for all activity on your account.
- New accounts get a 7-day free trial. No card is needed. The trial includes a limited number of AI calls (currently 10). We may change trial terms for new sign-ups at any time.
- A business should not create multiple accounts to get extra free trials.
4. Plans and payment
- After the trial, you need a paid plan to keep using the Service. Current prices are shown on our pricing page.
- Plans are billed monthly through our payment partner, Razorpay. Taxes such as GST may apply.
- You can cancel at any time. Your plan stays active until the end of the period you have paid for. We do not refund partial months or unused AI calls, except where the law requires it.
- We will tell you at least 14 days before a price change affects your plan.
5. Connecting your Meta account
- When you connect Facebook, you allow LeadFilter to access the Pages, ad accounts, campaigns, ads, Instant Forms, leads and datasets you choose on the Facebook screen, only to provide the Service to you.
- If you use the website option, LeadFilter changes the website link of your ads to your LeadFilter form only after you review the list of ads and click “Update ads”. Changed ads go back to Meta for review, and their learning may restart for a short while.
- You can disconnect at any time from your Facebook settings (Business Integrations) or by deleting your LeadFilter account.
- Your use of Meta’s products is also subject to Meta’s own terms and policies. We are not responsible for Meta’s decisions, such as ad rejections or account restrictions.
6. AI calling
The AI voice agent calls leads on your behalf and in your business’s name. Because these calls are made for your business, you are responsible for how you use this feature. You agree that:
- you will only have the agent call people who have enquired with your business and agreed to be contacted by phone, for example through your lead form;
- you will not use purchased, scraped or random phone numbers;
- you are responsible for complying with applicable telecom and consumer laws, including TRAI rules on commercial communication and Do Not Disturb (DND) preferences;
- calls are recorded and transcribed, and the agent tells the lead at the start of the call that the call is being recorded;
- if a lead asks not to be called again, LeadFilter will stop calling that number for your account, and you must respect that request in your own follow-up as well;
- the agent may retry unanswered or incomplete calls, and may answer when a lead calls back, within the limits we set; and
- you will keep the business and project details you give the agent accurate, and you will not use the agent to make false or misleading claims.
We may limit the number of calls, the hours in which calls are made, or pause calling for any account to prevent misuse or protect call quality.
7. Website test call
Our website lets visitors try the AI agent by entering a phone number. Only enter your own number. By entering it, you agree to receive a short test call, which is recorded. We limit how many test calls a number can receive.
8. What you must not do
You must not:
- use the Service for spam, harassment, threats or fraud;
- call or message people who have not asked to hear from you;
- pretend to be another person or business, or mislead people about who is contacting them or why;
- use the Service for anything illegal, or for products and offers that Meta does not allow;
- try to break, overload, reverse engineer or get around the limits of the Service; or
- resell the Service without our written permission.
We may suspend or close accounts that break these rules.
9. AI results and no guarantees
AI scores, call summaries and transcripts are produced automatically and can be wrong. Use them as a guide and review important leads yourself. We do not guarantee any number of leads, sales, cost per lead or ad performance.
10. Your data
- The leads and information you bring to LeadFilter belong to you. We process them on your behalf only to provide the Service, as described in our Privacy Policy.
- You are responsible for having the right to collect and use your leads’ information, including for AI calls.
- We use data received from Meta only as allowed by Meta’s Platform Terms and Developer Policies. We do not sell it.
11. Service availability
We work to keep LeadFilter running, but it may sometimes be unavailable because of maintenance or problems with services we depend on, such as Meta, calling networks, AI providers or hosting. We are not liable for delays, or for missed leads or calls, caused by these.
12. Cancelling and deleting your account
You can delete your account at any time from the dashboard using “Delete account”. We may suspend or close your account if you break these Terms or do not pay. After deletion, we delete your data as described in our Privacy Policy.
13. Liability
- The Service is provided “as is”.
- To the extent allowed by law, we are not liable for indirect or consequential losses, such as lost profits, lost sales or lost data.
- Our total liability for any claim is limited to the amount you paid us in the 3 months before the claim.
- You agree to indemnify us against claims caused by your use of the Service in breach of these Terms or the law, including calls made to people who did not agree to be contacted.
14. Changes to these Terms
We may update these Terms. For important changes, we will notify you by email or in the dashboard at least 14 days before they take effect. If you keep using the Service after that, you accept the updated Terms.
15. Law and disputes
These Terms are governed by the laws of India. The courts in Gautam Buddh Nagar (Noida), Uttar Pradesh have jurisdiction.
16. Contact
Vedant Enterprise, Noida, Uttar Pradesh, India
Email: leadfilterai.official@gmail.com