This Privacy Policy explains how Vedant Enterprise (operating under the brand name LeadFilter) collects, uses, stores, and protects the personal data of users who access our website and services available at leadfilterai.in.
This policy is published in compliance with the Digital Personal Data Protection Act, 2023 (DPDP Act) of India and applicable data protection laws of other jurisdictions where we may operate.
By using our services, you acknowledge that you have read, understood, and agreed to the practices described in this policy.
LeadFilter is a software-as-a-service (SaaS) platform that helps businesses qualify, score, and manage incoming leads or applicants through customised, AI-generated questionnaires.
The service is owned and operated by:
For the purposes of this policy, the terms "we," "our," or "us" refer to Vedant Enterprise, and "you" or "your" refers to any individual whose personal data is processed by our service.
We collect different categories of personal data depending on how you interact with our platform. Our principle is to collect only the minimum data necessary to provide our service effectively.
When you sign up for a LeadFilter account, we collect:
| Data Field | Purpose | Mandatory |
|---|---|---|
| Full Name | Account identification | Yes |
| Email Address | Login, communication, account recovery | Yes |
| Phone Number | Account verification, support | Yes |
| Password (hashed) | Authentication | Yes |
| Business or Company Name | Service personalisation | Yes |
| Tone & Goal Preferences | To configure your AI-generated questionnaire | Yes |
| Selected Message Templates | Communication style for outreach | Yes |
| AI-Generated Questionnaire | Stored configuration for your account | Auto-generated |
| Subscription Identifier | Linking your account to billing records | Yes (after payment) |
When an individual submits a lead or application form created by one of our customers, we collect:
| Data Field | Purpose | Mandatory |
|---|---|---|
| Full Name | Identification | Yes |
| Email Address | Communication and follow-up | Yes |
| Phone Number | Communication and follow-up | Yes |
| City | Location matching, relevance assessment | Yes |
| Custom Question Responses | Qualification scoring (questions vary by customer) | Yes |
If you join our affiliate programme, we collect your name, email, slug identifier, and commission tracking data.
When you visit our website, our hosting infrastructure (Render) may log standard technical information such as IP address, browser type, device type, and request timestamps. This information is used solely for security, debugging, and abuse prevention.
We use the personal data we collect for the following purposes:
We will never sell your personal data to third parties. We will not use your data for advertising or marketing by external parties.
Under the DPDP Act, 2023, we process your personal data on the following legal grounds:
You may withdraw your consent at any time. Instructions are provided in Section 10 (Your Rights).
Our platform may provide convenience features that allow customers to search for publicly available information about a lead using third-party services. These features include:
Important clarification: LeadFilter does not scrape, fetch, store, or process any data from LinkedIn, Google, WhatsApp, or any other external platform. We only generate URLs that the customer manually clicks. Any subsequent activity occurs entirely within the third-party platform under that platform's own terms and privacy policies.
LeadFilter offers optional integrations with third-party Customer Relationship Management (CRM), Applicant Tracking System (ATS), and similar business productivity tools. These integrations are configured at the discretion of the customer (the account holder) and are disabled by default.
When a customer enables an integration, they authorise LeadFilter to transmit specified lead or applicant data to their connected platform. Authorisation is provided either through:
Once authorised, qualified lead or applicant records (including names, contact details, qualification scores, classifications, and reasoning) may be automatically pushed to the customer's connected system.
The categories of platforms that LeadFilter may integrate with include, but are not limited to:
The specific list of available integrations may evolve over time as we expand our service. Any new integration we add will be governed by the same principles described in this section.
When a customer enables an integration:
LeadFilter acts solely as a data transmitter in this context. We do not retain copies of data within the integration pipeline beyond what is necessary for the transmission to complete. We do not control how the connected platform stores, uses, or further shares the data once delivered.
LeadFilter uses artificial intelligence services provided by Anthropic, PBC (the makers of Claude) for two specific purposes:
Anthropic processes this data under their own enterprise data privacy terms, which prohibit the use of customer data for training their AI models. You can review Anthropic's privacy practices at anthropic.com/privacy.
You have the right to request human review of any automated decision that significantly affects you. In practice, all AI-generated qualification scores are reviewed by the customer's own sales or business team before any action is taken — no automated decision results in a final outcome without human involvement. To raise a concern about a specific decision, contact our Grievance Officer (Section 17).
We are committed to protecting your personal data through the following safeguards:
Despite our best efforts, no system can guarantee absolute security. If we become aware of a data breach affecting your personal data, we will notify you and the Data Protection Board of India in accordance with Section 15 of this policy.
We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, including legal, accounting, or reporting requirements.
| Data Category | Retention Period |
|---|---|
| Active account data | For the duration of your active subscription |
| Account data after deletion request | 30 days (you will be notified at least 48 hours before erasure is completed), after which it is permanently erased |
| Lead and applicant submissions | For the duration of the customer's active subscription |
| Payment and billing records | 7 years (as required by Indian taxation law) |
| Consent records (signup and form submissions) | 7 years (as required by DPDP Rules, 2025) |
| Server access logs | 90 days |
| Backup copies | 30 days rolling |
Under the DPDP Act, 2023, you have the following rights with respect to your personal data:
To exercise any of these rights, contact our Grievance Officer using the details in Section 17. We will respond within seven (7) working days, as required by the DPDP Act.
Some of our service providers (including Supabase, Render, and Anthropic) are located outside India. By using our service, you acknowledge that your personal data may be transferred to, stored in, and processed in jurisdictions including the United States.
We rely on standard contractual safeguards offered by these providers to ensure that your data continues to receive protection comparable to that required under Indian and European law.
Should the Government of India notify any restrictions on cross-border data transfer under Section 16 of the DPDP Act, we will update our infrastructure accordingly.
LeadFilter is intended for use by individuals aged 18 years and above. We do not knowingly collect personal data from children under the age of 18.
If we become aware that we have inadvertently collected personal data from a child, we will delete that data promptly. If you believe a child has submitted personal data to us, please contact our Grievance Officer immediately.
In the event of a personal data breach that is likely to result in risk to your rights and interests, we will:
We may revise this Privacy Policy from time to time. When we make material changes, we will:
Your continued use of the service after the effective date of the revised policy constitutes acceptance of the revised terms.
In accordance with Section 8(9) of the DPDP Act, 2023, we have designated the following Grievance Officer to address concerns related to the handling of personal data.
If you are not satisfied with the response provided by our Grievance Officer, you have the right to escalate your concern to the Data Protection Board of India once it becomes operational, or to your local data protection authority if you are located outside India.